my story

I would love to help you craft your beautiful, meaningful and approachable brand story.


Building brands that make an impact.

My mission is to work with you in bringing your brand’s creative story and personality to life. Through research and strategy, together we will create a branding experience that stands out from the crowd, speaks to your audience and elevates your business to the next level.

I love to craft unique brand identities from the ground up, and I still walk around with a sketchbook and hand illustrate fonts every chance I get. I believe your brand should be as unique as you, and a generic logo and brand identity just won’t cut it.

meet janita


Maker, farmers wife, mom and your go-to-gal for everything brand design.

Hi there, I’m Janita Doms, the designer, the director and the brains behind Janita Doms Design Studio. I have been in the design industry professionally for the past 10 years, however my passion for design started at a very young age. Back then, it was the creativity that I loved. Now, it is combining creativity with communication and strategy to produce something that matters. 

Throughout my career, I have been lucky enough to work on a large range of different brands and projects which has enabled me to gain vast experience in the design world. The last agency being a successful international advertising company in Cape Town, Ogilvy, which was the most amazing learning school and I will forever be thankful for the mentors I had there.

Long story short, after advertising life I moved to the country side with my now farmer husband and opened my own “shop” – Janita Doms Design. I enjoy every aspect of design, however my main passion is branding for exciting new or small businesses. I specialise in creating beautiful, meaningful and approachable brands that represent the personality of a business and tell their story. I honestly adore my job so much and I feel absolutely blessed to be able to call what I do “work.”

If I’m not busy with a project you will find me in my garden with my two kids, or drinking a beautiful wine with my husband. We can’t live in the Winelands and NOT drink wine can we 😉

Think we’d be a good match?